WE GROW RESPONSIBLE CONSUMER BRANDS

BASED IN LONDON AND SAN FRANCISCO, THE CRAFTORY IS A $550MM GLOBAL INVESTOR FOCUSED EXCLUSIVELY ON RESPONSIBLE CPG.

 

MORE RADICAL
MORE PROGRESSIVE

OUR patient, growth capital (Series A/B/C) IS RESERVED FOR RESPONSIBLE Consumer Packaged Goods THAT POSITIVELY IMPACT THEIR CATEGORY, OUR SOCIETY, AND THE PLANET.

Together we WILL establish responsible CPG BRANDS as the new STANDARD.

The Deal
 
 

DEEP INDUSTRY EXPERTISE

To accelerate growth and increase impact WE PROVIDE industry networking, founder mentoring, access to state-of-the-art data tools, BUSINESS STRATEGY, brand development, marketing science, product innovation, retail optimisation, business scale-up, AND SUSTAINABILITY GUIDANCE.

Who Does What

OUR INVESTMENTS

FORGET TRADITIONAL VC FUNDS, WE’RE BUILDING A PORTFOLIO OF RESPONSIBLE CPG BRANDS. WE INVEST IN VISIONARIES; ENTREPRENEURS ON A MISSION TO DRIVE POSITIVE CHANGE.

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The Craftory The Craftory
 

CATEGORIES WE LOVE

WE’RE all about CPG. here’s the list OF categories we’re looking to invest in.

Get Categorised
 

CONTACT US

IF YOU’RE BUILDING A responsible CONSUMER BRAND WE’RE READY TO HELP.

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