WE GROW CONSUMER BRANDS
BASED IN LONDON AND SAN FRANCISCO, THE CRAFTORY IS A $550MM GLOBAL INVESTOR FOCUSED ON CATEGORY TRANSFORMING CONSUMER BRANDS.
MORE RADICAL
MORE PROGRESSIVE
OUR patient, growth capital (Series A/B/C) IS RESERVED FOR RESPONSIBLE Consumer Packaged Goods THAT POSITIVELY IMPACT THEIR CATEGORY, OUR SOCIETY, AND THE PLANET.
Together we WILL establish responsible CPG BRANDS as the new STANDARD.
The Deal
DEEP INDUSTRY EXPERTISE
To accelerate growth and increase impact WE PROVIDE industry networking, founder mentoring, access to state-of-the-art data tools, BUSINESS STRATEGY, brand development, marketing science, product innovation, retail optimisation, business scale-up, AND SUSTAINABILITY GUIDANCE.
Who Does What
OUR INVESTMENTS
FORGET TRADITIONAL VC FUNDS, WE’RE BUILDING A PORTFOLIO OF RESPONSIBLE CPG BRANDS. WE INVEST IN VISIONARIES; ENTREPRENEURS ON A MISSION TO DRIVE POSITIVE CHANGE.
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The Craftory
The Craftory
CATEGORIES WE LOVE
WE’RE all about CPG. here’s the list OF categories we’re looking to invest in.
Get Categorised
